Exterior Architecture by Ottawa Commercial Photographer Matthew Liteplo
GM Renaissance Center
Location: Detroit, Michigan
The GM Renaissance Center has been on my personal shot list for a long time. A modernist symbol of corporate America, it represents America’s auto industry’s attempt at revitalizing Detroit. Perhaps it’s become more a symbol of division between rich and poor communities. In that context, It’s an interesting example of how large corporations have an equally positive and negative impact on society, and thus owe responsibility to it.
From a commercial photographers perspective, the goal was to create a vibrant image with a dynamic quality light. This image was taken at sunrise from the Windsor side of the River. I had been on assignment with another industrial client, Hydro One, and took advantage of my early wake times conditioned into me by having a young baby at home.